The recent release of Call of Duty: Black Ops 7 has sparked a heated debate among gamers regarding the use of generative AI in its development, particularly in the creation of in-game calling card artwork. Activision has confirmed that AI tools were utilized to enhance some game assets, yet the specifics remain vague, leaving fans to speculate about the implications of this technology in a high-budget title. While some players embrace the integration of generative AI as an innovative step forward for the gaming industry, others express disappointment, feeling that it undermines the artistry of talented game designers.